Branding a City: The Watsonville Story - Brand Stories - New Age Brand Building
See on Scoop.it - Brand Stories
In preparation for an upcoming pitch I’ve been doing some research around city branding.
How do you put an obscure city on the map?Ask the folks over at Gerardot & Co. who did some brilliant work for the City of Watsonville.
I took the liberty to turn their slides into a video and added some production and music to make them come to life.
Excuse the crude job (it’s almost 3 am!), I’ll fix it once I get a minute or two. For now, I just wanted to get this post up.
Watch.
See on brandstories.net
