Whoever Tells the Best Stories Wins | The People Behind the Paper.lis
See on Scoop.it - Brand StoriesThere are four core stories, whether you’re a solo entrepreneur or an enterprise.
How you got started and your solution – what obstacles did you overcome?
People and results – who do you serve and what do you do for them?
The future – what’s your vision and what are you struggling with and overcoming?
My story – what’s my committment, why do I do what I do, what keeps me going?
See on community.paper.li