Musings from a New Age AdMan

New Age AdMan and Proud Father of 2 Incredible Kids.

Birth of An Icon: The #Tide Story from @ProcterGamble

See on Scoop.it - Brand Stories
From mysterious “Product X” in the 1930s, to PODS today, join us on an amazing journey through the history of Tide detergent—from its birth, to its innovatio…

Brilliant use of storytelling by @ProcterGamble to reinforce #Tide’s market leadership 


See on youtube.com